Noella Wiyaala and the The Djimba World Band will be sporting Converse sneakers when the singer launches her brand new album at the Alliance Francaise on Friday 14th November with a live concert.
The iconic footwear is being supplied by Shoebox Ghana, accredited distributors in Ghana for the Converse brand, after Wiyaala inked a deal this week at the exclusive Shoebox store at Marina Mall.
A spokes person for Shoebox said, “We chose Wiyaala and The Djimba World Band because they represent the younger generation of Ghanaians who are out there doing it for real.”