The family (a group of young achievers from the Ghettos of Ghana) that set up the Shatta Movement brand in Ghana and international – ‘Shatta Movement Family over the weekend threw a huge caution to the musician Bandana over his ownership and claiming of being the founder of the movement.
- According to the SMF, ‘Before they say anything, they want readers and Ghana to know that they are not after Bandana for his fame, money or anything. All they want him to do is to stop abusing the shatta movement brand and its meaning for he has moved very far away from the goodness and beauty of it. As a movement they stand and guarantee it’, the Founders of the Shatta Movement first strong words.
“We own and registered SHATTA MOVEMENT FAMILY for a simple course that is to help promote ghetto youth doing well in a chosen field. The main focus of the group is bigger than music; it is a lifestyle company that wants to supports young people in ghettos from the streets selling small chops to the doctors, nurses, boxers, footballers and creative arts. SMF have the mind set of doing business with corporate bodies and building ghetto youth’s image that hustling that does not mean you dirty or not smart but it means if you can make something out of nothing, then, you are the one corporate Ghana should use to market its brand.”
According to the founders, Shatta movement is not ‘dirty’, violence or noisy but as a movement and a family, one person cannot claim ownership, the very moment you do that you are selling out the people whose idea and efforts went into the brand. Also if one person claims ownership, how will the rest of the ghetto youth in the movement get help and come out successful in their chosen fields.
The movement was started by Sly Shatta (based in America) then his company was Sly – Ent which was a studio based in Darkuman Nyametse. Sly could not do it all hence he met Cyfa & Juwaid who shared in his vision of love, trust and loyalty for each other as Ghetto boys. The three agreed to form the shatta movement with others such as Abarture (based in Germany) and Abas based in South Africa.
Then the agenda was set straight with the movement formed to propagate the good deeds of young people in society.
“From there the need for longevity hence they set to start promotion and for every brand to sell well and fast it needs music hence the introduction of Bandana.
‘We brought Bandana into the movement in 2010, that time his fame had died out but I convinced family to support me so we bring his fame back, “Juwaid noted.
He mentioned that, Shatta Movement family solved a problem for Bandana and he fell in love with the family hence the support for him also started from there.
Mr. Logic also a member and prime witness to this whole movement also said on Adomfm that: ‘My brothers (Cyfa & Juwaid) brought Bandana to me when I was at x95.1fm. That time I saw his promo CD and it had ‘Chockstillsquad’ written on it. So I asked him where he belongs and he said openly that he was with that squad but now he is with the ‘Shatta Movement family’.
‘The story between us (Shatta Movement family) and Bandana is a long one but what we want Ghanaians to know is that, Shatta movement is a family of boys from Nima, Newtown, Mamobi, etc of ghettos hence one person cannot claim ownership and to even go to the extent of dirtying it like how he (Bandana) has.
“We want him to stop claiming ownership of the name and brand ‘Shatta Movement’ inorder to allow the other ghetto youth in football, boxing, nursing and music to stand for it because it was built on trust love and loyalty not violence. We are sending this warning, enough is enough Bandana, you are building a following that does not support any ghetto youth in any way. Allow us to bring our ghetto youth with talent out.”